Recently, I was asked to lead the design and experience of purchasing and owning a domain with WordPress.com. Here’s my stream of consciousness as I began to survey the task ahead:
Day 1:
> Leading design for domains? Exciting! 😀
> We launched WordPress.com/domains recently. There is already some momentum behind domains and great growth potential. This will be easy. 🍰
> Wait, but that’s only one part of domains …
> We’ve been offering domains to WordPress.com users for many years though, but no individual or team has truly owned the design and experience of domains. Hmm.
> Ah, yeah, there are a few disconnects in the experience. Some missed opportunities too.
> Sounds like a challenge. Bring it on! 💪